March 8, 2022: the Vinitaly Roadshow stops in New York to promote the 54th edition of Vinitaly abroad, with the support of the ITA – Italian Trade Agency and the Ministry of Foreign Affairs and International Cooperation.
with the patronage of:
Among the promotional activities planned by Veronafiere, with the support of the Italian Trade Agency and the Ministry of Foreign Affairs and International Cooperation, is participation in the international communication campaign “Italy is simply extraordinary: Be IT”. The campaign promotes Made in Italy products and Italian industry, relaunching Italy’s global image to attract resources and investment.
The Vinitaly Roadshow includes a series of press lunch events in various European and non-European countries. In New York, The Vinitaly Roadshow will take the shape of a Press Conference and Lunch, to be held 8 March 2022 at Il Gattopardo Ristorante in Manhattan. This event will follow on the heels of Vinitaly International Academy’s Italian Wine Ambassador course, held from 4-7 March at the International Wine Center in New York.
The press conference will be streamed on Vinitaly Plus and will be accessible to all users of the platform. Invited guests will include VIA students and Italian Wine Ambassadors, members of the Italian Trade Agency and Veronafiere, and members of the press.